How Growthr ran a controlled, geo-targeted field experiment across three priority markets, turning paid acquisition into durable research signal for JPMorgan Chase.
Activating specific communities across three distinct regions, each with its own demographics, media costs, and engagement patterns.
Every new member had to flow into an immediate post-acquisition research survey, which took tight coordination between growth, product, and analytics.
Building tracking, events, and survey infrastructure that outlived the campaign, turning a targeted flight into a repeatable engine for future funder-backed initiatives.
Across three distinct geo-targeted markets, we maintained consistently above-benchmark signup rates and strong deep funnel conversion, which proved the methodology holds across regions. The infrastructure we built now serves as a permanent asset for SaverLife's future funder-backed campaigns.