Performance Marketing
Growthr has managed $250M+ in ad spend across Meta, Google, TikTok, Reddit, and AppLovin. We build measurement infrastructure before we spend a dollar, then optimize to down-funnel CPA, not impressions or clicks.
Book a Discovery Call →Impressions and click-through rate feel like progress, but they don't tell you whether the business is growing. Growthr's approach is built around three principles that keep spend tied to real outcomes.
Before spending a dollar, we build measurement infrastructure: pixel implementation, conversion tracking, UTM architecture, and dashboard setup. Nothing launches until spend is traceable to a real outcome.
We optimize to cost-per-acquisition at the deepest meaningful funnel event (a funded account rather than a signup), so budget decisions are based on real unit economics.
The creative team produces and tests new ad variations weekly. Down-funnel performance decides which creatives get more budget.
Growthr embeds directly into your team rather than operating as a separate retainer relationship, so decisions move at the speed of your business.
Pixel implementation, conversion tracking, and dashboards go in before spend scales, so every dollar is traceable to a real outcome from day one.
Campaigns launch across the platforms that fit your funnel, with structured creative testing to find what converts before scaling budget.
Budgets only scale once unit economics are proven at the down-funnel level, so growth in spend tracks growth in real business outcomes.
Platform mix is chosen per client based on where the down-funnel economics hold up, rather than run uniformly across every channel.
Meta, TikTok, Snapchat, Reddit, X, and LinkedIn campaigns built on structured creative testing and audience segmentation.
Google Search, Shopping, YouTube, and Performance Max campaigns tied to the same down-funnel attribution as social.
User acquisition across AppLovin and mobile networks for app-first businesses.
Reddit and programmatic display for reach and retargeting at the top and middle of funnel.
Performance-based affiliate partnerships that extend acquisition beyond owned media.
Pixel setup, conversion tracking, and dashboards built to support every channel above.
Launched across Meta, Google, TikTok, and Reddit simultaneously, testing 50+ creative variations. Scaled spend 5x while cutting CAC 50%, powering a $15M Series A raise.
Scaled paid acquisition 4x while cutting CPA 20% and sustaining 126% ROAS, driving 2M+ sign-ups ahead of acquisition by OneMain Financial.
Precision geo-targeted campaigns across Georgia, Alabama, the DMV, and Philadelphia, plus a national microentrepreneur campaign for Mastercard Strive USA.
A performance marketing agency manages paid acquisition across platforms like Meta, Google, and TikTok, and is measured on down-funnel outcomes rather than impressions or clicks. Growthr builds attribution infrastructure before spending, then runs paid acquisition optimized to CPA and ROAS.
Meta, Google, TikTok, Reddit, AppLovin, and affiliate networks. Platform mix is chosen per client based on where the down-funnel economics hold up.
We optimize to cost-per-acquisition at the deepest meaningful funnel event, such as a funded account rather than a signup, so budget decisions track real unit economics instead of vanity metrics.
Over $250M in managed ad spend. Highlights include StellarFi reaching $2M ARR in 150 days with a 50% CAC reduction, and Trim scaling paid acquisition 4x while sustaining 126% ROAS ahead of its acquisition by OneMain Financial.
All three, under one team and one rate. Paid search (Google Search, Shopping, YouTube, Performance Max), paid social (Meta, TikTok, Snapchat, Reddit, X, LinkedIn), app networks, programmatic, CTV, and affiliate are all run inside the embedded retainer at $10,000 per month plus a flat 10% of managed media spend, with the same down-funnel attribution across every channel. Vertical and channel detail: fintech, app marketing, and fractional CMO.
Engagement structure depends on stage and goals. Growthr works with early-stage startups building their first acquisition channel and larger clients scaling proven economics. Book a call to discuss fit.
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We'll audit your current attribution setup and show you exactly where the down-funnel economics break down.