Growthr
Creative Production
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Creative Production by Growthr

2,000+ creatives.
Every one judged
on performance, not opinion.

Growthr's in-house team produces UGC-style video, static ads, stop motion, and brand content, run through weekly creative sprints with structured A/B testing. What wins the budget is decided by down-funnel CPA, not a group vote.

Start a Sprint โ†’
The approach

Creative is a performance
lever, not a guessing game.

Most creative decisions get made in a meeting by whoever has the loudest opinion. Growthr treats creative like any other growth lever: hypothesize, test, measure, scale what works.

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Weekly sprints

New ad variations are produced and tested every week, not in large infrequent batches, so campaigns keep fresh creative in market before existing ads fatigue.

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Data decides, not opinion

Every creative is evaluated on down-funnel CPA. The ad that performs in market gets the budget, regardless of what the team's favorite was.

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Full production range

UGC-style video, static ads, stop motion, and brand content, produced in-house rather than farmed out to disconnected freelancers per format.

What we produce

From performance ads
to brand campaigns.

The same in-house team that runs weekly performance-ad sprints also produces full brand and capsule campaigns for music and entertainment clients.

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UGC-Style Video

Creator-style video built to feel native to the feed it runs in, not like a traditional ad.

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Static Ads

Performance-tested static creative for Meta, Google, and display placements.

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Stop Motion

Analog and hand-crafted stop motion for brand and capsule campaigns.

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Brand Content

Full visual identity, art direction, and campaign creative beyond performance ads.

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A/B Testing Framework

Structured variant testing built into every sprint, so learnings compound campaign over campaign.

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Performance Reporting

Every creative tracked back to down-funnel CPA, not vanity engagement metrics.

Proof

2,000+ creatives designed
and performance-tested.

2,000+
Creatives Designed
50+
StellarFi Variations Tested
60 Sec
OVO x Keinemusik Sellout
Weekly
Sprint Cadence

Growthr shot the OVO x Keinemusik "The Party's Over" capsule promo on analog film, stitched into a stop-motion loop backstage at Brooklyn Mirage. It became OVO's biggest Instagram post of all time, with merch that sold out in 60 seconds.

Frequently asked questions

Creative production, explained.

What does Growthr's creative production service include?

UGC-style video, static ads, stop motion, and brand content, all produced in-house. Growthr has designed and performance-tested over 2,000 unique creatives across paid social, paid search, and brand campaigns.

How does Growthr decide which creative wins?

Creative is evaluated on down-funnel CPA, not subjective preference. Weekly creative sprints with structured A/B testing mean the ad that performs in market gets the budget.

Does Growthr do brand and campaign creative, not just performance ads?

Yes. Growthr has produced brand campaigns and capsule collections for music and entertainment clients, including the OVO x Keinemusik "The Party's Over" capsule, shot on analog film as stop motion, which became OVO's biggest Instagram post ever and sold out in 60 seconds.

How fast does Growthr turn around new creative?

Creative runs on a weekly sprint cadence: new ad variations are produced and tested every week rather than in large infrequent batches, keeping campaigns fresh before ads fatigue.

Let's talk

Ready for creative
that's judged on results?

We'll show you what a weekly creative sprint looks like and where your current creative is likely leaving performance on the table.

growthr.com