Free tools from the work we do for clients.

The calculators and checkers we run on client accounts. Free, no signup, and no result held back for your email.

Paid media

The numbers an ad platform cannot work out for you, because it has never seen your margin or what a customer is worth.

The ROAS you have to beat before ads make money, worked from your margin.

LTV, the LTV to CAC ratio, and the month acquisition pays itself back.

Build tagged links, and catch the mistakes that send traffic to Direct.

What search engines and AI answer engines actually see when they fetch your site.

22 live checks on whether search engines and AI can read your site, scored out of 100.

Draft an llms.txt for any domain in the llmstxt.org format.

Earnings and engagement math for creators, and for brands working out what a partnership is worth.

Ad revenue from views and RPM, with a twelve-month projection.

Creator Rewards payouts, and what a brand deal is worth beside them.

Both rates at once, by followers and by reach, plus what the engagement was made of.

Things we built because we wanted them.

Tap in time with a track to find its BPM, and see where that sits.

A playable MPC in the browser, built from Kanye's records.

These tools are the first pass. On a call we run them against your real margins, spend and channels, and tell you what we would change first.

Book a Call